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Marketing to Gamers 101: How Non-Gaming Brands Can Level Up on Twitch and Connect with Gamers
Welcome to Marketing to Gamers 101 (MTG 101), a series of blog posts designed to be your crash course in the platforms and tools that can be leveraged when marketing to the gaming community. In our first post, we're diving into Twitch, the live-streaming platform that has captured the hearts of millions of gamers worldwide.
Beyond E3: Top Gaming Events and Moments for Strategic Brand Activation
Discover top gaming events and moments beyond E3 for brands to engage and activate. Learn how to leverage alternative opportunities in the gaming industry to connect with fans and foster brand loyalty.
Scoring High on ROI: Essential Insights from Gameloft's Gaming ROI Whitepaper
Discover the key insights from Gameloft's Marketing ROI in Gaming whitepaper and learn how to level up your marketing strategies in the gaming industry!
Why Marketing to Gamers is Tricky: Three Pain Points You Need to Know
Marketing to gamers is tricky, and there are many things to consider. From authenticity to picking the right platform, here are three pain points brands should know about before beginning their gamer marketing journey.
What is E3 & How Brands Can Join The Hype
June is one of the most exciting times in the gaming industry because of E3. We provide a quick breakdown of what E3 is and how brands can engage in the hype.
Welcome to Marketing to Gamers!
Welcome to Marketing to Gamers, where you can learn who gamers are, how you can market to them, and what other brands are doing to interact with gamers.