Resources

Inspiration/Explanation

• The Esports Ads (Global)

  • A great site featuring endemic and non-endemic clips of various advertisements in esports

• An Advertiser’s Guide to Twitch

  • A helpful site explaining the various parts of a Twitch stream, the website, influencers and more

Gaming News Outlets:

• IGN.com (US/Global)

• EuroGamer (Europe/Global)

In-Game Marketing:

• Gameloft (Mobile Games)

• Activision Blizzard Media (Mobile/Console)Data & Insights

Data & Insights:

• Newzoo (Global)

  • A paid platform that provides insights on the top games being played on Twitch talked about on social, and market breakdown

• Entertainment Software Associaton (US)

  • The trade association for the video game industry in the United States

• Entertainment Software Association of Canada (CAN)

  • The trade association for the video game industry in Canada

• UKIE (UK)

  • The trade association for the video game industry in the UK

Have a suggestion for our resources list? Let us know using the box below!